AroniSmartLytics™: Version 8.0.3 with Attribution Models and Dominance Analysis Available in App Store®
AroniSmartLytics™ version 8.0.3, with Dominance Analysis and Attribution models, improved machine learning and advanced analytics algorithms is now available in Apple App Store®. Attribution Models and Dominance Analysis, with a focus on how predictors contribute to overall performance measure are implemented in AroniSmartLytics™ Regression, Econometrics, and Time module.
Dominance Analysis included in AroniSmaLytics (AroniSmartIntelligence) ™ was driven by the increasing importance of digital media advertisement, omni-channels and technolgical advances.